I have more than 20 years of experience in managing comms and content projects in house and for agencies.
From blue chips like Land Rover to start-up innovators
like LO3 Energy.
From big events like the Champions League to BIG adventures like the Mark Webber Challenge.
WHAT CAN I DO FOR YOU?
WHO HAVE I DONE IT FOR?
Marketing and content strategist for US-based tech start-up LO3 Energy.
I developed the company culture, marketing strategy and tactics and helped the company transition from concept to commercial product.
Content campaign manager for a series of technical features on Grand Prix racing.
I created the content tactics and compiled all content, helping Dell to promote their technical involvement with an F1 team.
Strategic consultant for the blockchain-based football collectables app SWAP.
I assisted in developing the early-stage strategy for product promotion, including PR, blog and social strategies, helping in the initial launch stages.
Olympics content manager for the statistics-based ‘Every Second Counts’ campaign.
I developed the content strategy and managed a team of content creators to support the roll-out of VISA’s 2016 TeamGB partnership.
MARK WEBBER CHALLENGE
Communications manager for the Australia-based adventure race run by F1 driver Mark Webber.
Working with agencies Octagon (Aus) and M&C Saatchi (UK), I devised and ran the global comms strategy and media to promote the event.
Project lead for Ford UEFA Champions League pan-European sponsorship activation program ‘Feel Football’.
I led a team to deliver content, PR and events activities in what was a hugely successful campaign.
PATAGONIAN EXPEDITION RACE
BRANDING AND MARKETING
Marketing and comms for this Chilean adventure race.
Working directly with the race organizers, I helped re-brand the event, secure new sponsorship and establish the brand as ‘the Last Wild Race.’
Content manager for the 'Journey of Discovery' multimedia campaign.
I helped to devise a route from Birmingham to Beijing and worked with a small team to set up, create, edit and output various stories en-route.